Data cleansing is the cornerstone of effective artificial intelligence (AI) systems, ensuring that AI produces…
Jen londonNovember 8, 2024
Evidence even suggests that loyalty programs could date back as far as the beer sellers…
Elizabeth MelbertApril 12, 2024
But as care provision and health-related services become increasingly more digitized, expectations shift. Providing the…
Natalia GallurMarch 8, 2024
In today’s consumer-centric ecosystem, businesses that consistently chase net-new acquisitions as their primary sales objective…
Alex Gill, Global Head of StrategyMarch 7, 2024
As the digitization of care provision and health-related services continues to grow, major pharma firms…
Natalia GallurMarch 1, 2024
Customers frequently navigate between one channel and the next across physical and digital – and…
Stacey GreeneJanuary 19, 2024
As early as 2014, critical research published by the Harvard Business Review revealed that customers…
Peter DeTrempeJanuary 5, 2024
Economic upheaval, coupled with rapid technology change and evolving buyer behaviors has aggressively shaken the…
Alex Gill, Global Head of StrategyJanuary 4, 2024
In fact, McKinsey predicts ecosystems will be worth $80 trillion – one third of global…
Kelly WallerDecember 20, 2023
$611 billion is lost each year on poorly targeted digital marketing campaigns in the United…
Aaron LudwigDecember 14, 2023
By 2026, one in ten call center interactions are expected to be automated, leading to…
Stacey GreeneDecember 7, 2023