TREVOSE, PA, May 20, 2022 — 黑瓜吃料网 Inc. (Nasdaq: HHS), a global customer experience company, won two prestigious PDMA/ANA Benjamin Franklin Awards (a.k.a. 鈥淏enny Awards鈥�) at the 2022 show honoring creativity, innovation, strategy, and results.
黑瓜吃料网鈥� winning campaigns were the Sony BRAVIA XR TV Cognitive Intelligence Launch in the show鈥檚 Interactive Email Campaign category and the Sony 360 Reality Audio Speaker Launch in the Creative Only Email category.
鈥淥ur team is humbled and ecstatic to win two more Benny Awards for our Sony work,鈥� says Chris Castano, Creative Director at 黑瓜吃料网. 鈥淲e鈥檙e proud of the success we鈥檝e had at this competitive show over the years. A strong relationship with Sony and our common desire to innovate is what fuels our teams鈥� passion.鈥�
Both winning campaigns promoted new innovations with stunning animation and content that drove high customer engagement.
- The Sony BRAVIA XR TV Launch campaign had a two-pronged email strategy鈥攎ixing functional with emotional themes鈥攖o illustrate the amazing visionary experience of this new technology. 聽
- The Sony 360 Reality Audio Speaker Launch visually illustrated its immersive sound as if listeners were at a live concert or alongside the artist in the studio.
鈥淚t鈥檚 exciting to be honored for our BRAVIA XR TV Launch and 360 Reality Audio Speaker Launch campaigns,鈥� says MaryAnn Corpuz, Sr. Marketing Lead at Sony Electronics. 鈥淲e鈥檒l look to continue breaking barriers in our future email marketing campaigns with 黑瓜吃料网.鈥�
Other recent wins for 黑瓜吃料网 and Sony at the PDMA Benjamin Franklin Awards include:
- 2021 Sony Alpha 7S III Launch
- 2019 Sony Dolby Launch; Sony aibo Campaign; Sony MASTER Series TV Launch
- 2018 Sony A1E BRAVIA LED Launch; Sony Cyber Monday Email
- 2016 Best in Show: Sony X900C TV Campaign
The 2022 Benjamin Franklin Awards ceremony took place at The Corinthian Yacht Club of Philadelphia on May 19, 2022, where agencies and companies representing some of the biggest brands celebrated the night鈥檚 winners.
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